I never tire of reading these kind words.  I always feel honored and humbled.  Some of the people are no longer in the position listed, but I consider the endorsements no less valuable.

Praise for Spring Training

"...I couldn't put your book down."

“I read the book immediately after I got it. I never read books in one sitting but I couldn't put your book down. It is funny, insightful and dead on the money…"

Steve Kyger, VP Mattress Giant

"I brought your book to Panama and Guatemala last week..."

"I brought your book to Panama and Guatemala last week and conducted successful sales training meetings in each place, plus incorporated portions of your book at a dealer presentation.

They really got into the section, Consumer Needs vs. Wants.   … Spring Training, the popular book that has become the favorite training guide of the bedding industry."

Michael Pino, President Therapedic International

"Gerry Morris has changed our way of thinking when it comes to sales training."

"As manufacturers, we seem to focus our training on our products rather than understanding what motivates a person to want to buy our product. His ability to help establish a realtionship with the consumer far exceeds any specification you can put into a mattress.”

Mike Malkewicz, President Wickline Bedding Company

"Great Stuff."

"Thanks again for writing such a truthful book. I had a customer this weekend that was having a difficult time selecting between 2 mattresses so I got your book and read to them about how to select. It took 5 minutes and they made their selection. My staff was entertained at the fact that I read directly out of your book to my client. They in turn thanked me for making their selection easier."

Pat Rennen, Sales Manager Oasis Bedrooms / Phoenix

Praise for Gerry's Seminars

"We feel any size store would benefit from his seminar."

“We hired Gerry Morris for our annual Vendor training day event. His training seminar focused on "Turning shoppers into satisfied customers". His approach was unique and interesting. He gave a terrific presentation with clear, practical suggestions and questions that the newest or oldest salesperson could understand and use day to day in their sales presentation. His approach is simple and honest. We feel any size store would benefit from his seminar and also his book Spring Training."

Roanne Barron, Off~Track Bedding / Central Falls, RI

“The attendees evaluated your program as an unqualified

"You presented a subject that is not known for being 'cutting edge' or 'sexy' and provided the audience with new prospective and insightful techniques, all with a humorous approach.  The group talked about you for the remainder of the conference and would like you back again.

Thanks again for working with the BrandSource staff… you made everything run seamless.”

E. Michael Allen, General Manager Home Furnishings/Brand Source

“Following your workshop…we beat the goal in sales by almost 50%!”
“We have been having sales meetings every couple of weeks in which we review an assigned section of your book. Doing that has led to some very productive conversations and I believe has definitely been helpful. Following your workshop, we beat the goal of delivered goods by over 18%. We beat the goal in sales by almost 50%! So, we were all very happy about that, needless to say.”

Elisabeth Berkowitz, McRoskey Mattress Company

Contact Gerry:
Telephone: 903.456.2015
Inner Spring
P.O. Box 1758
Greenville, TX 75403

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